{"product_id":"butterfly-bracelet-5-goes-to-baby-loss-charity","title":"Butterfly Bracelet: £5 Goes to Baby Loss Charity","description":"\u003ch2\u003eWhite Butterfly Foundation X Ivy \u0026amp; Gold Butterfly Bracelet\u003c\/h2\u003e\n\u003cp\u003eThis bracelet is a special collaboration with the White Butterfly Foundation, who provide specialist psychological services to parents who have experienced the pain neonatal death, miscarriage and baby loss.\u003c\/p\u003e\n\u003cp\u003e£5 from each bracelet will be donated to the foundation to support their ongoing work.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp style=\"text-align: left;\"\u003e\u003cstrong\u003eWhy the butterfly? \u003cmeta charset=\"utf-8\"\u003e\u003c\/strong\u003eFor many bereaved parents, a butterfly becomes a symbol of their baby, a gentle reminder that they are still close. In fact, the White Butterfly Foundation takes its name from an old Irish belief, that up until the 1600s it was forbidden to kill a white butterfly, as it was believed to carry the soul of a child who had passed.\u003c\/p\u003e\n\u003cp style=\"text-align: left;\"\u003e\u003cstrong\u003eWhat does the WBF do? \u003c\/strong\u003eThey provide specialist counselling to families. Their mission is to ensure that no family walks the journey of grief alone. They also campaign for the interests of families affected by baby loss at the highest level of government.\u003c\/p\u003e\n\u003cp style=\"text-align: left;\"\u003e\u003cstrong\u003eWhy an Ivy\u0026amp;Gold bracelet? \u003c\/strong\u003eIvy\u0026amp;Gold is a brand that is inextricably tied with the motherhood journey. But rather than being a source of distress for bereaved parents, over the years we have heard that our bracelets are a small source of comfort to those whose babies have passed. Ivy \u0026amp; Gold also donates bracelet-making workshops to the mums through the WBF. \u003c\/p\u003e","brand":"Ivy \u0026 Gold Bracelets","offers":[{"title":"Small (15cm)","offer_id":57631315296629,"sku":null,"price":48.0,"currency_code":"GBP","in_stock":false},{"title":"Medium (16cm)","offer_id":57631315329397,"sku":null,"price":48.0,"currency_code":"GBP","in_stock":false},{"title":"Large (17cm)","offer_id":57631315362165,"sku":null,"price":48.0,"currency_code":"GBP","in_stock":false},{"title":"Custom Size - contact us after ordering","offer_id":57631315394933,"sku":null,"price":48.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0458\/0812\/4063\/files\/White_butterfly_foundation_bracelet.jpg?v=1791301499","url":"https:\/\/www.ivygold.co.uk\/products\/butterfly-bracelet-5-goes-to-baby-loss-charity","provider":"Ivy \u0026 Gold Bracelets","version":"1.0","type":"link"}